Grant Organizer: WomanKind Alliance + Alfa Charlie Creative Agency
Opportunity Type: Creative Grant / Design Partnership Grant for Startups
Grant Value: $15,000 in Brand Strategy and Design Services (Fully Donated)
Duration: 6-Week Intensive Design Partnership
Eligible Audience: Women’s Health Startups Worldwide (Early-Stage & Series A)
Application Deadline: November 1, 2026
Program Start Date: Mid-January 2027
Application Fee: Free to Apply
WomanKind Creative Grant 2027 Overview
Applications are now open for the WomanKind Creative Grant 2027. The WomanKind Creative Grant provides early-stage women’s health companies with the strategic branding and design support they need to build trust, communicate their vision, and accelerate their impact.
Every year, WomanKind awards a 6-week design partnership to one innovative company committed to improving the future of women’s health. Each grant provides $15,000 in brand strategy and design support, donated by Alfa Charlie, a leading women-led creative agency focused on women’s health and femtech.
If you are building a bold startup in women’s health, femtech, maternal health, reproductive health, menstrual health, menopause, fertility, mental health, sexual health, or any area reimagining what women’s healthcare can be, this grant is built for you. This is the same premium level of service Alfa Charlie offers to its paying clients — but fully covered by WomanKind for the winner.
About WomanKind and Alfa Charlie
WomanKind is an alliance and creative grant initiative by Alfa Charlie, a women-owned brand and design agency co-founded by women who have personally experienced the gaps in women’s health research, advocacy, and product design.
Alfa Charlie has spent years working with purpose-driven companies. Their mission with WomanKind is simple: to bring world-class branding to the women’s health sector where it is needed most. From lack of inclusive health research to need for stronger advocacy and better product communication, women’s health startups often have life-changing innovations but lack the branding needed to earn trust from users, investors, and partners.
Through the WomanKind Grant, Alfa Charlie aims to support organizations working to address these issues, equipping them with the design tools needed to increase visibility, strengthen advocacy, and help build a more equitable future for women.
Since its launch, the WomanKind Grant has become one of the most sought-after creative grants in femtech and women’s health. Previous versions were valued at $30,000 for a 3-month collaboration. The 2027 edition is a focused, high-impact 6-week sprint valued at $15,000.
What the Grant Includes: Benefits
This is not a cash grant. This is a full service design partnership. The grant includes full Brand Navigation Workshop, a new visual identity, and key brand assets. It’s the same level of service they offer their paying clients — just fully covered by WomanKind.
1. Brand Navigation Workshop (Brand Strategy)
A 6-hour intensive strategy workshop that will define your brand foundation. This includes core values, target audience persona development, competitor analysis, unique strengths and differentiators, brand personality, messaging pillars, and brand voice. This workshop aligns your team and gives you clarity on who you are and who you serve.
2. New Visual Identity System
Complete visual identity redesign including:
- Mood board and creative direction
- New logo design (primary, secondary, and icon versions)
- Color palette and color system
- Typography and font system (headlines, body, UI)
- Visual elements, icons, and pattern system
- Brand Compass Book (Brand Guidelines Document)
3. Key Brand Assets and Collateral
One full month building out design assets you actually need to launch and grow. This can include:
- Social media templates (Instagram, LinkedIn, Twitter)
- Pitch deck design for investors
- Website hero sections and key screens
- One-pager and company fact sheet
- Marketing collateral and sales materials
- Email templates and presentation templates
4. Quarterly Check-Ins
Three additional consultations after the 6-week sprint to evaluate how the branding is going, provide feedback and recommendations, and answer any questions that may come up as you implement.
Total Value: $15,000 of strategic and creative work, 100% free. No equity taken. No hidden fees.
Who is Eligible to Apply?
All start-ups innovating in women’s health are encouraged to apply. They are looking for bold thinkers and real changemakers — companies reimagining what women’s healthcare can be.
While WomanKind is open to all stages, this grant is best suited for:
1. Early Stage & Series A Startups at a Pivotal Point
You are on the edge of growth and needing that extra push. You have an MVP, early users, or early traction, but your brand does not yet reflect your vision and potential. You are preparing for fundraising, launch, or scale.
2. Founders Ready for a Full Rebrand
You are ready to invest time and be all-in on a full rebrand, including logo, typography, color palette, and visual identity. You are not looking for a small touch-up; you want to rebuild your brand correctly from strategy to execution.
3. Femtech and Future-Shapers in Women’s Health
While they welcome all ideas across the spectrum of women’s health, they are especially drawn to the future-shapers in femtech — where some of the most exciting and impactful innovation is happening. This includes but is not limited to:
- Reproductive health and fertility solutions
- Menstrual health and period care
- Maternal health and postpartum care
- Menopause and perimenopause
- Contraception and sexual health
- Pelvic health and endometriosis, PCOS
- Women’s mental health and wellness
- Chronic conditions affecting women disproportionately
- Women’s health data, diagnostics, and digital health
Location: Open worldwide. Past winners have come from USA, UK, Kenya, Nigeria, Canada, and other countries. As long as you work in women’s health and can collaborate in English and attend video calls during PST business hours, you can apply.
Team Requirement: You must have a dedicated founder who can commit fully during the 6-week sprint.
Application Timeline for 2027
- Applications Open: Now Open Until November 1, 2026
- Application Deadline: November 1, 2026 at 11:59 PM PST
- 30-Minute Video Calls: All applicants will be invited for a 30-minute video call by mid-December. Calls are available Monday-Friday, 8am-5pm PST.
- Winner Notification: They will notify winners by December 31st, 2026 with all other applicants hearing back in early January 2027.
- Kick-Off: Winners should be ready to kick off in mid-January 2027. The 6-week partnership starts immediately.
- Support Period: 6 weeks from mid-January to late February 2027, plus 3 quarterly check-ins.
How to Apply for WomanKind Creative Grant 2027
Interested women’s health startups can apply through the official WomanKind Creative Grant application form.
Step 1: Click on apply here button provided below this page.
Step 2: Fill the detailed form. You should be prepared to explain:
- Your company name and website
- The specific women’s health problem you are solving
- Your product or service and current stage (idea, prototype, MVP, launched, revenue)
- Your target audience
- Your goals for the next 12 months
- Why you need brand strategy and design support now
- Why you are a good fit for WomanKind
Step 3: Submit before November 1, 2026. No application fee.
Pro Tips from Destinylinkme to Win:
- Be specific about the health problem. Don’t just say “we help women.” Say “we are reducing maternal mortality from postpartum hemorrhage in rural Kenya by…”
- Show why branding matters now. Are you about to raise a seed round? Launching a new product? Your current brand looks untrustworthy? Say it clearly.
- Have your founder story ready. WomanKind loves founders with lived experience in women’s health.
- Be available. They will do video calls in December. Make sure you can join a call between 8am-5pm PST.
- Keep your application private. If you need them to sign an NDA before submission due to sensitive IP, email them first at womankind@alfacharlie.co — they allow this.
Why This Grant Matters for African and Global Founders
Many women’s health startups, especially those led by women in Africa, have brilliant science and strong community impact but struggle with branding that communicates trust and quality. Investors often say they invest in story and clarity as much as product.
A professional brand identity worth $15,000 can completely change your trajectory — from your pitch deck to your website to your social media — it can unlock funding, partnerships, and user trust.
For early-stage founders who cannot afford a top agency, this grant removes that barrier. It gives you the same quality that funded femtech companies pay for.
Deadline: November 1, 2026
Frequently Asked Questions
Is it cash? No, it is $15,000 worth of in-kind brand strategy and design services donated by Alfa Charlie.
Do I need to be a woman founder? The grant is for companies improving women’s health. While many winners are women-led, they focus on impact in women’s health. Any founder building in women’s health can apply.
Do I need to give up equity? No.
Can I apply if I already have a logo? Yes, if you are ready for a full rebrand.
What if I am pre-launch? You can still apply as long as you have a clear idea and commitment. However, early-stage and Series A with some traction are preferred.
Will my application be kept private? Yes, all applications are kept private. If you need an NDA, email womankind@alfacharlie.co before submitting.
Need help with resources to help you be more prepared for this grant or other similar grants ? view our grant application toolkit below.
Grant Application Toolkit: A Step-by-Step Guide to Winning Funding
Contact for Enquiries: womankind@alfacharlie.co